It’s no surprise that continuing education is an integral component of building and sustaining a successful and profitable practice. Whether you’re looking to grow your practice vertically or horizontally, there are a variety of both clinical and practice management CE opportunities available to you. Many doctors, however, find that getting quality CE can be expensive and burdensome. As a result, they find themselves scrambling toward the end of the year to find the quickest and cheapest CE courses available. What if I told you that you could take any course you wanted for FREE? What if I told you that you could go anywhere in the world, participate in the highest quality courses, delivered by the most well known speakers, and it would cost you absolutely nothing? Where would you go? What courses would you take?
For Dr. Paul Bass, a practicing dentist for more than 21 years, cost was also a consideration. He too wanted his team to have access to the best courses available. He wanted to be able to attend major events around the country without creating a financial burden. During a team meeting, he and his team became very curious. They asked a profound question that ultimately led to a solution that can be replicated in every practice, even yours! They asked, “What would have to happen for us to attend these major events and it not impact the bottom line?” The answer was, “The Travel Game”. The Travel Game is a simple three step process that will allow you and your team to attend any event you desire, without it impacting your profitability one cent. You can use these three steps to take your team to the largest digital dentistry event in history for FREE! This is how it works:
1. Estimate The Costs
Estimate how much it would cost for you and your team to attend the event. Consider costs such as air fare, hotels, meals, tuition, cabs, shopping, etc. Let’s say you have five team members, not including yourself, and you have estimated costs of approximately $20,000 to take your entire team to Cerec 30 in Las Vegas on September 17th – 19th, 2015. Now we move to step 2.
2. Determine Your Net Production Per Day
Let’s say you determine your net production per day to be $5,000. This means you only need to work an additional four days that are not currently working days to fund the trip. Since you are utilizing these days to fund your trip to Cerec 30, employees are not compensated, nor are the doctors. The days will be used to earn a FREE trip.
3. Schedule The Days & Execute The Plan
The only thing left to do is to schedule the four days necessary to fund the trip, hold the funds until you incur the expenses, and execute the plan.
The Travel Game represents the ingenuity and creativity of people who constantly strive for improvement, and desire all of the experiences that our creator has made available to us. It is up to you to take advantage of this incredible opportunity and prepare your team and practice for the digital revolution. You can use The Travel Game to take your entire team to Cerec 30 and share in the excitement with practices all over the country. We look forward to seeing you there!
Schedule a Practice Analysis and Opportunity Assessment with Fortune Practice Management of Sacramento (415) 727-7013
As an Executive Coach for Fortune Management, Eric Kapral brings over 25 years of leadership, training and coaching experience to dental practices throughout Greater Sacramento and Northern CA.